




online advertising
razorfish | 2008
Coors Light was promoting a new innovation with a 24oz cold activated can. At a certain temperature, the mountains on the can would turn blue, letting you know it was cold enough to drink. Our team was tasked with creating a short animated promotion that would make the viewer aware of this new innovation. I helped concept, story board, design and animate the final video.
watch: cold activate 24oz can (0:22)
Mickey Slater
Is there an animated version of this?
looks cool
Sep 30, 2008 @ 11:20 pm
admin
yea. there’s a link under the description. it says: “watch: cold activate 24oz can (0:22)”
Sep 30, 2008 @ 11:23 pm
Chris
YoUr GOod….VeRy GooD
Feb 12, 2009 @ 12:16 pm