Ahhhh, the KIN. From the Spring of 2009 through the summer of 2010, I was all KIN all the time. Razorfish was tasked with creating an online marketing portal that would serve as both a brand and marketing hub for KIN the brand and the product. This ended up being an interesting line to balance. But in the end, I think, as do others, the site was a great online experience. I was happy to have been an integral team member in creating almost every page of KIN.com.
Below you will find some more screen images, as well as spec work that never got to be produced (and even an early comp, that never came to be).
KIN.com recently won 4 awards at W3
2010 W³ Awards of Gold Winners
Website Features – Home Page
General Website Categories – Marketing
2010 W³ Awards of Silver Winners
Website Features – Video & Motion Graphics
General Website Categories – Visual Design
Agency: Razorfish
Creative Director: Sharon Greenwood
Associate Creative Director: Aaron Johnson
Copywriter: Will Ulbricht
Art Director: Juli Unger
Art Director: Jamie Despres
Designer/Art Director: Michael Showell
KIN.com Homepage
version 2 of KIN.com homepage that was never built
Page Comp of future enhancements to the device, never built
an early rendition of KIN.com before moving to the look and feel above
KIN.com
Ahhhh, the KIN. From the Spring of 2009 through the summer of 2010, I was all KIN all the time. Razorfish was tasked with creating an online marketing portal that would serve as both a brand and marketing hub for KIN the brand and the product. This ended up being an interesting line to balance. But in the end, I think, as do others, the site was a great online experience. I was happy to have been an integral team member in creating almost every page of KIN.com.
Below you will find some more screen images, as well as spec work that never got to be produced (and even an early comp, that never came to be).
Agency: Razorfish
Creative Director: Sharon Greenwood
Associate Creative Director: Aaron Johnson
Copywriter: Will Ulbricht
Art Director: Juli Unger
Art Director: Jamie Despres
Designer/Art Director: Michael Showell
KIN.com Homepage
version 2 of KIN.com homepage that was never built
Page Comp of future enhancements to the device, never built
an early rendition of KIN.com before moving to the look and feel above